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Monday, August 24, 2015

Micromax To Develop Its Own OS

Micromax Informatics aka Micromax, the Gurgaon based mobile and consumer electronics company is all set to develop its own mobile operating system. The new operating system is expected to power future handsets that company rolls out in the market as well as other range of electronic goods including tablets, wearable devices and television sets. In addition to the operating system, Micromax will also develop a wide variety of applications to run on their new OS platform. The official name of the operating system is yet to be known.

Micromax-OS-MaxOS. ​

We learn that the new Micromax OS will be a fork of Android. According to former Amazon techie and currently the head of technology at Micromax, Ashish Agrawal, the new OS is expected to roll out by the end of the current financial year. At its core, the operating system will still be Android and that means the developers would be able to port their existing applications on the new OS. The technical details will be available in due course of time.

The success of Apple gadgets in the electronics markets has shown that owning the complete hardware and software ecosystem pays in the longer run. Apple gets the consumers into its ecosystem and that ensures that the company stays in control of the end-user experience that it wants to offer. Learning from Apple's success, Samsung developed its own OS called "Tizen"; which is now rolling out on latest Samsung gadgets.

OnePlus, the Chinese startup company had a bitter experience with Cyanogen, the makers of Cyanogenmod firmware and decided to roll out their own OS called 'Oxygen OS'. Micromax had earlier signed an exclusivity deal with Cyanogen that prevented OnePlus from offering Cyanogenmod updates to owners of the OnePlus One phone. Xiaomi, the rival mobile maker from China too puts customised OS on their hardware.

It makes perfect sense for the gadget makers to be in complete control of the operating system. It not only allows them to tweak features and roll out updates faster. When a security related bug is discovered, the company can push the update quickly.

We learn that Micromax will develop its new operating system in its Bangalore development center. The development will be assisted by the software design teams from Beijing and Shenzhen.

Micromax believes that being an Indian company, it's more closer to the Indian consumers and understands the need of local buyers better than the rivals. We won't be surprised to see more localised software making it to the Micromax OS.

We'd like to know from our readers what name would they suggest for the upcoming Micromax OS. 'MaxOS' is our best guess. What's yours?


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